With the right strategy in place, adopting a more minimalist approach can do wonders for your small beauty business!

Our detailed guide explains how you can tap into this minimalist market. We discuss the rise of minimalist beauty, how to align your brand with the minimalist approach, and how to develop minimalist beauty products that fit your budget and vision.

If your viral Tiktok beauty shop currently sells homemade cosmetics, or you are hoping to expand your existing private label range, this guide outlines a fool-proof strategy to find a beauty lab to scale your business.

Learn how to capitalize on your success without rushing out sub-par products and damaging your new reputation!

How can you tap into the flourishing personalization market as a small home-to-lab beauty brand?

Our guide explains how AI and new technological processes are facilitating personalization at the individual customer level, and we provide budget-friendly tips for enhancing your brand’s personalization power.

Diversity and inclusion are more important for cosmetic brands than ever.

Our guide provides a comprehensive guide for makeup and skincare brands to adopt an authentic inclusive approach - from formulating your products right through to the branding and marketing stage.

Branded skin care lines are a lucrative business strategy for professional estheticians.

At Innacos, we recognize that most estheticians are too busy juggling in-clinic treatments to spend hours and hours researching the ins and outs of creating a new skin care range.

That’s why we’ve created this quick and easy-to-read guide - providing a full overview of the best method to create skin care lines for estheticians from start to finish.

Finding contract cosmetic manufacturers is the exciting next step after making the switch from home-to-lab, or after spending months custom formulating your beauty products from scratch with another manufacturer.

If you are not sure if contract manufacturing is the next step for your business, or simply need guidance on how to find the best contract cosmetic manufacturers - this guide is for you!

Starting your own skin care line is a daunting task.

That’s why we’ve created this list of the 7 key questions to answer before you formulate your first serum or make that all-important website launch.

The market for clean and green cosmetics is growing each year with consumers increasingly swapping traditional beauty formulas for healthier and more sustainable alternatives.

Making the switch to cleaner and greener products is not easy on your own. This guide outlines 5 essential steps to creating safer and more sustainable cosmetics that your target market will love!

Ready to create skin care for your brand, but you’re not sure what to expect from the manufacturing process?

Our easy-to-follow guide lifts the veil on the professional skin care lab manufacturing process from start to finish.

We reveal the key steps involved in the actual manufacturing process, and how each step differs depending on your chosen manufacturing method.

Hoping to learn more about the benefits of going 100% vegan and cruelty-free? Need some clarity about the FDA regulations around these terms, possible changes to the US cruelty-free laws, and some guidance on key alternatives to animal-derived ingredients?

Our guide outlines the most important info that you need to know before creating your own 100% vegan and cruelty-free cosmetics line.